bryan stratton dot com

For Love of Fail

Posted in Blog Posts by Bryan Stratton on August 18, 2009

From today’s Gizmodo:

According to a new reader survey by Game Informer, the Xbox 360 suffers from a whopping 54.2% failure rate. That’s an insanely high figure, but I can’t say it seems that inaccurate. And you know what? People don’t care.

Wow. I knew that a lot of gamers had suffered from the 360′s infamous Red Ring of Death (including me and some of my friends), but I wouldn’t have guessed that every other 360 has failed during its relatively short time on the market. Of course, there’s no explanation of the methodology used, so maybe it’s not as bad as all that, especially considering that extremely frustrated customers tend to participate more heavily in voluntary surveys. But still, even if the true figure is a quarter of that, the 360′s failure rate must rank among the highest ever in the consumer electronics world.

image © Gizmodo

image © Gizmodo

The more interesting part of the story for me is not that Microsoft’s manufacturing process leaves so much to be desired, though. It’s that only 3.8% of gamers say that getting a RROD will keep them from buying another 360. Some of that has to be chalked up to Microsoft’s hassle-free repair and replacement program, which I’ve had to use myself and have nothing but good things to say about it (except that it was necessary in the first place, of course). But the extraordinary rate of consumers willing to come back for more of the same is a testament to the experience that the 360 provides.

My girlfriend is not a gamer, but we spend about 5-10 hours a week on the 360 streaming movies and TV from Netflix (which the 360 now has an exclusive deal with). If we have a Rock Band party, that’s another 5-10 hours spent using the magic white box. By contrast, my Wii has been blinking its creepy blue “you have a message” light at me for weeks now, and I haven’t even bothered to turn it on just for the sake of getting rid of the annoyance. And my PS3? Well, I’ve got a small library of Blu-Ray discs and one PS3 game (Grand Theft Auto IV, which, in retrospect, I wish I’d bought for the 360).

The Wii might be bringing in casual gamers, but the 360′s media center capabilities make it attractive even to non-gamers. And until Sony gets its act together, there’s no competition for the more hardcore, traditional gamer dollar. Almost every game that comes out on the PS3 is also available for the 360, and in my experience, the 360 version always runs as well (if not better) than the PS3 version.

It’s kind of funny: when Microsoft announced the original Xbox, my initial response was that I couldn’t see myself equating “Microsoft” with “fun.” But now that the 360 has established dominance in the console gaming world, I can’t imagine my living room without it.

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4 Responses

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  1. For Love of Fail | Console Gaming said, on August 22, 2009 at 1:24 AM

    [...] post by bryan stratton dot com [...]

  2. Um, Hooray? « bryan stratton dot com said, on September 2, 2009 at 11:32 AM

    [...] Posted in Blog Posts by Bryan Stratton on September 2, 2009 As a follow-up to my RROD Xbox 360 post from last week (via Gizmodo): Hey guys, have you heard? Xbox 360s die, horribly, almost without [...]

  3. e74 said, on December 1, 2009 at 3:45 PM

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